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Adjust Your Privacy Settings

Review your privacy settings on your social media and other accounts and on your apps and communication devices, to make sure you're sharing what you want to share. Use these guides to help you identify and change the settings most important to you:

You may want to use different settings for different accounts, on different social networks, or for different apps, depending on how you plan to use them.

  1. Some settings we recommend reviewing include:
    • Location services and frequent places (on apps, sites, and devices);
    • Automatically limiting the audience for your old posts;
    • Sharing your information with third parties/other companies ("marketing affiliates", etc.).
  2. Keep reviewing your settings on a regular basis, and when you get a new account, app, or device, start by reviewing its privacy settings.
  3. Watch this short video to see how location services on your phone can impact you.

On social-media sites, use the privacy settings that limit what other people can post about you, such as:

  • Requiring your approval for people to post on your timeline or tag you in photos;
  • Blocking other people from "checking you into" a place, as that shares your location with others.

Keep up with changes to privacy settings and policies.

  1. Pay attention to updates from services, websites, and app providers about privacy settings and policies. As a backup, you can check out this update site:
  2. Update software/apps, as new privacy settings may become available.
  3. Regularly review and update your privacy settings in case the options have changed. Use these guides to help you check the settings most important to you:

Check your privacy settings for non-telecom devices and programs that record information about you, like DVRs, fitness and health tracker devices, smart-home systems, vehicle health/activity loggers, transit and parking cards, and store rewards cards.

  1. You can start by searching on "privacy settings" or "privacy choices" and the name of the device or program.

Manage Your Profiles

If an app or site asks for your personal information, weigh the benefits before giving it.

  1. Ask yourself: Do they really need this information to provide the service? What permissions are they asking for and do they really need access to that information?
  2. If you don't know how an organization or service will use your information—either because they don't say or because their privacy policy is too unclear for you to read—consider not giving it to them, or at least limiting what information you give them.
    1. Don't fill in non-required fields.
    2. You may be able to give false information in the required fields if it's not necessary to the service you're getting. However, you should check the provider's terms of service first to make sure they do not require that your personal information be correct. Don't give false information to banks, government agencies, and other highly regulated services, as it may be illegal.
  3. Watch these short videos to see how much information we give away without thinking.
    1. If your shop assistant was an app
    2. #PrivacyProject

Limit Data Collection and Tracking

Install a browser add-on to help limit the amount of information collected about you. However, note that, whatever they may promise, none of these tools can completely prevent sites and services from tracking you; there are too many different tracking methods and they change quickly. (This also means you should check for updates frequently.) Use this guide to choose an anti-tracking tool:

Make sure you choose a tool that actually limits tracking. Some common tools hide ads without preventing advertisers from tracking you.

Privacy Tips for Businesses

When you’re running a small business, it’s helpful to actively manage your reputation.

  1. Your profiles on social media and review sites are likely to be in the top search results for your business name. If you manage and update those profiles, your customers and business contacts are more likely to see the information that you want them to see.
    • Comprehensive Steps for Reputation Management: The Online Reputation Management Guide (Disclaimer: This advice comes from a marketing firm, so it contains a few plugs for their services, but it is generally sound.)
  2. Make sure only trusted employees can post on social media sites using the official business account; one inappropriate or misinterpreted post could cause significant damage to your business’s reputation. One way to minimize misinterpreted posts is to require multiple employees to review posts before they are made public. Also, be sure to remove access when an employee leaves.

When customers, clients, or donors entrust you with their personal or contact information, consider the benefits of keeping it private. While passing customer lists to business contacts and third parties may be legal in most industries, it is impolite, and may cause your customers to take their business elsewhere. On the other hand, having a reputation for respecting customers' privacy may provide a competitive advantage.

  1. If you want to share your customer’s personal or contact information with other businesses, use an opt-in model that lets customers know you care about their privacy preferences.
  2. Have strong contracts in place with companies that process your customer’s personal data on your behalf.
  3. Above all, make sure you keep your customers informed about what you are doing with their data:

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